Indian seafood trading platform Captain Fresh is making a bold move to expand its reach in Europe by appointing Basola Valles as CEO of its European operations. Based in Madrid, Valles will spearhead the company’s efforts to broaden its buying base beyond India and establish a strong presence in the European market.
Valles’ extensive experience and proven track record in the technology and e-commerce sectors make her an ideal candidate to lead Captain Fresh’s European expansion. Her expertise in launching and scaling businesses, coupled with her passion for innovation, will be invaluable in driving the company’s growth in this competitive region.
“With her strategic vision, extensive experience and passion for disruptive innovation, Basola is set to make a profound impact as the CEO of Captain Fresh, Europe,” stated the company in a LinkedIn announcement.
Valles’ background includes a key role in the launch of Amazon in Spain, demonstrating her ability to navigate the complexities of entering a new market and establishing a successful presence. Additionally, her tenure as CEO of online ticketing service CTS Eventim further highlights her expertise in leading and transforming large-scale businesses.
Captain Fresh’s decision to appoint Valles as CEO for Europe underscores its commitment to becoming a major player in the European seafood market. The company’s innovative platform and focus on quality and sustainability have already gained traction, and with Valles’ leadership, Captain Fresh is poised to achieve even greater success in Europe.
Valles’ appointment is a testament to Captain Fresh’s ambition to disrupt the traditional seafood supply chain and redefine the way seafood is sourced, transported, and sold. Her expertise and leadership will undoubtedly contribute to the company’s continued growth and success in the European market.